One of the more visible and published authors in the world of kinesiologic
medicine is Phil Maffetone. Get this he even has a candy bar
named after him! He has written such fine texts as Complementary
Sports Medicine, Eating for Endurance, In Fitness and In Health, Training
for Endurance, The ABCs of Burning Body Fat, The ABCs of Hormonal
Stress and The ABCs of Executive Endurance among others. We are
more excited to feature Dr. Maffetone in this issue so that our readers
can get to know this mover who is making an impact in our world.
Having grown up in California in the 1960s and 1970s, I now look forward
to going back to visit and see my family. It was a special occasion
to combine my most recent trip with The Annual ICAK-U.S.A. Meeting
in Palm Springs, California. The theme was "Anti-Aging and Longevity"
with a great line-up of prominent speakers and many members who have
not been to an ICAK gathering in many years (see "Highlights"
section for more details). As for our journal, well its official
The International Journal of Applied Kinesiology and Kinesiologic
Medicine is now sent to all members of the ICAK-U.S.A. as part
of their membership benefits. The members present in the ICAK business
meeting listened to what I had to say and are now in favor of our
At times I ask myself, what actually drove us to create this journal?
One thing is for sure. If I had listened to everyone tell me why I
should not have gone ahead with this publication, I probably never
would have. But then again, I didnt ask too many people for
their opinion. This is probably the best thing I ever chose not to
do! At the time, there was a certainty that we had to put this journal
out and that nothing else could stop us. I felt great after I read
the other day that Bill Gates career was launched when, as a
college student at Harvard, he promised to deliver software that he
hadnt yet developed for a computer that hed never seen!
Because of his sense of certainty (which was completely unfounded),
he was able to tap all the resources he needed to successfully co-design
the software and begin to build his fortune.
Clearly, we are more likely to succeed in any arena if we are not
only committed to achieving a result, but also absolutely certain
we can do so. It is now clear that we have obtained results and are
a success. But, without our readers and sponsors, we would never have
made it. Thank you for your support.
PHILIP MAFFETONE - A FORMIDABLE ADVOCATE OF APPLIED KINESIOLOGY AS
AN AUTHOR, TEACHER AND CONSULTANT
Interview by Marcello Caso, D.C.
Dr. Philip Maffetone practiced complementary medicine for more than
20 years, treating many national and world-class athletes in nearly
every sport, including British Olympian Priscilla Welch, triathlete
Mark Allen, racecar drivers Mario and Michael Andretti, and major-league
baseballs Tom Seaver. Among his honors include being named "Coach
of the Year" by Triathlete Magazine, as well as one of
the "Top 20 Most Influential People" in the sport by the
publication, Inside Triathlon. He is the author of several books,
including: In Fitness and In Health (3rd edition), a general
audience book outlining his health and fitness program; two general
sports books, Training for Endurance and Eating for Endurance;
two sports books written in Japanese; and a textbook, Complementary
Sports Medicine. In addition, Dr. Maffetone has consulted for
numerous companies, formulating and creating a variety of products
including energy bars, powdered beverages, and nutritional supplements.
He is currently the chairman and CEO of the MAF Group (www.philsbar.com),
publisher of the bimonthly newsletter, the Maffetone Report.
EXPANDING THE NEUROLOGICAL EXAMINATION USING FUNCTIONAL NEUROLOGIC
by Thomas M. Motyka, D.O., and Samuel F. Yanuck, D.C.
Part 1 - Methodological considerations
Manual assessment of muscular function, in particular a method known
as applied kinesiology (AK), is a clinical measure of neurologic function.
A review of the literature reveals methodological problems with previous
studies of AK as a form of neurologic assessment. Research designs
that do not reflect clinical practice and principles of AK are common
in the literature. Additional study is warranted to explore the potential
of AK manual muscle testing as a diagnostic tool. We outline principles
of AK and recommend that future research reflect more accurately the
clinical practice of functional neurologic assessment and applied
Keywords: Functional neurology; applied kinesiology; manual muscle
testing; physiology; functional medicine; functional illness; neurologic
assessment; kinesiology; muscle testing; muscular strength; muscle
contraction; skeletal muscle; diagnosis; physical examination.
THE SUNFLOWER METHOD - HELPING CHILDREN WITH LEARNING DIFFICULTIES
by Clive Lindley-Jones, B.Ed.(Hons), D.O., D.I.B.A.K. - NLP Trainer
A personal reflection of the Sunflower Method, as developed by Mark
Mathews, is made.
The author reports and comments on his experiences and impressions
of studying, and subsequently co-teaching, the method over recent
The role of Neuro Linguistic Programming (NLP) in conjunction with
applied kinesiology (AK) is discussed. The research project currently
underway is mentioned and the future of the work is considered.
The Sunflower Method is a system of diagnosis and treatment that uses
a combination of benign natural techniques to balance many aspects
of physical, physiological and mental problems in measured ways that
are matched individually to each child. The term "learning difficulties"
is used to cover a wide range of problems. Children who have difficulties
with handwriting or in learning to read and spell often manifest problems
such as memory recall blocks, attention deficit, speech delay, clumsiness,
poor coordination, and other health problems. Each childs difficulties
are unique a combination of auditory, visual, muscular, chemical,
emotional, and neurological imbalances.
The process of treatment begins with the sunflower practitioners
full assessment of the child and report of findings. There follows
treatment in stages of structural, chemical, neurological and psychological
elements. Typical treatment will consist of physical manipulation,
dietary adjustments and nutritional supplementation, and the challenge
and correction of destructive and repeated patterns of thought and
reaction. Normally there will be approximately ten treatments, probably
over several months.
Rather than a detailed how to account of the Sunflower
Method, what follows are personal thoughts and reflections on a process
in progress. I intend to illustrate how the Sunflower Methods
novel approach uses AK to link a number of interventions together
creatively and usefully.